BONUS: Read the media kit how-to guide.
Media Kit Template
A media kit (or press kit) is a document that includes information about your business along with different brand resources that are put together for reporters and media contacts who want to write about your company. If you’re starting out your business or think that your current press kit is dry, boring facts — you’re selling yourself short.
- Create a visually intriguing media kit to showcase your products, services and company milestones.
- Professionally present your company’s story to bloggers, podcasters, and even investors.
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How to create a media kit with Xtensio
- Click and start editing, no account or credit card required.
Follow along with the instructional media kit details. Add charts, graphs, images, and videos to customize the media kit template and make it your own. Drag & drop. Resize. It’s the easiest editor ever.
- Customize everything in the media kit template to match your brand.
Define your style guide. Add your (or your client’s) brand fonts and colors. You can even pull colors directly from a website to easily brand your press kit and more.
- Work on your media kit details together on the cloud.
Add colleagues (or clients) to collaborate on the media kit template. Changes automatically save and sync across all devices, in real-time.
- Share a link. Present a slideshow. Embed. Download a PDF/PNG.
The media kit seamlessly adapts to your workflow. No more jumping from tool-to-tool to design different types of deliverables.
- Reuse and repurpose.
Save your own custom media kit template. Or copy and merge into other documents.
Example media kit templates
Easily create, manage and share impressive, professional documents for every part of your business.
Xtensio is much more than your standard media kit builder.
What is a media kit template?
The media kit template, also known as a press kit, is a page on your website, a shared folder or stand-alone web page that contains resources and information for reporters and publishers looking to write about your company. Showcase your products, services and company milestones to professionally present your company’s story to bloggers, podcasters, and even investors.
The best media kits make it super easy for reporters to quickly learn about your product and brand, access photos and other marketing materials they can use when writing about you. Use Xtensio’s media kit template to create a digital press kit that you can share as a link to easily give reporters what they need to tell your story.
How do you make a media kit?
Press kits generally include a few key sections to supply the media with resources about your product or service:
- Give a brief summary of your company, product or service.
- List a few notable milestones and inclue links to press releases.
- Highlight key features and information about your company, using data points when possible.
- Visualize your market and target audience to give reporters an idea where to share your story..
- Include resources to help journalists build a story about your company: publications and press mentions, quotes, logos.
- Provide high-quality images and assets that tell your brand story.
The media kit is part of these toolboxes:
Check out related templates, examples and resources.
More templates related to the media kit
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Frequently asked questions
Xtensio is the quickest and easiest way for teams to create, share and manage all of their business documents together. Create pitches, sales sheets, reports, case studies, agendas and more. Add images, videos, tables, buttons and other interactive modules. Drag and drop, resize, change backgrounds, colors. Share a link. Present a digital slideshow. Export a PDF/PNG.
A folio is a live webpage, a full-screen digital slideshow presentation and an exportable PDF/PNG document all-in-one. Folios are responsive, collaborative and completely customizable.
Start from an instructional template, editable example or a blank folio to build all your business documents and presentations with the ease of a web builder. Add team members and guests to work together in real-time on the cloud. Changes instantly sync to the live version of the folio so both internal and external stakeholders are always up-to-date. Folios are the next generation of flexible documents and presentations.
Unlike other presentation or document creators, Xtensio works like a web builder so you can easily drag and drop interactive content, customize the layout, and change colors, fonts, backgrounds to get professional-looking business content out the door quickly, without needing a designer.
You can collaborate with team members and guests to work together in real-time on the cloud. And the flexibility to share folios as live web links, digital slideshow presentations or exportable PDF/PNGs means you don’t have to jump between tools when creating different deliverables. Check out this page to see how Xtensio outpaces the competition.
Yes. All Xtensio plans include 128 bit SSL encryption and backups to ensure your data is secure. You can make shared folio links private on premium plans. Here’s more on the range of sharing options on Xtensio, from completely private to public.
Yes. You can try out Xtensio’s simple editor and any template, including the media kit template without creating an account. To save your work, collaborate with your team and access other premium features and resources, you can upgrade to premium. Plans start at $8 per month.
By upgrading to our premium plans, you’ll have a private, branded workspace with your own URL where you, your team members and guests can create and collaborate on multiple presentations and documents.
You’ll be able to lock branding across your deliverables with the team style guide, streamline the creation process with custom templates, unlock exports, add password protection and customize individual shared links, and view folio stats to stay updated on all of your projects. Here’s more about our premium plans.
You can use the press kit template to visually illustrate your company’s history and showcase your products and service to put your best foot forward for the press.
Actually, Xtensio’s press page is created with the media kit template. We created a folio using the template and then embedded the folio link into our website’s code. You can learn more about embedding your folios here. You can also find a few example press kits listed above.
You can use our press release template to showcase what your company has achieved and milestones that make your company worth bragging about. This will add trust and depth to your media kit.
Yes! You can invite as many people as you’d like to collaborate on your press kit. As a platform, Xtensio helps improve the way your team works. Here’s more on real-time collaboration.
When you’re ready to share your media kit with the press, choose between presenting it as a full-screen digital slideshow, sending it as a responsive web link or exporting it as a PDF or PNG. Learn more about the different ways to share your folios in this tutorial video.
We do! There are a number of different templates, examples and resources to to help you run your business smoothly. Check out our Operations toolbox and our Strategy toolbox to find more tools and resources.
