Ecosystem Mapping Template
Use this ecosystem mapping template to set a direction for your research and take the pulse of your brand’s ecosystem. The ecomap is a deep dive over a sustained period of time to understand the established and emerging competition.
- Create a visually-rich ecomap. Add links, articles, sheets and more.
- Identify and monetize on your unique place in the market.
- Understand where holes exist and what pain points are not currently being addressed by other mission-driven organizations.
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Create, manage and share business collateral, easily.
Join the 341,291 changemakers.
Use this ecosystem mapping template to set a direction for your research and take the pulse of your brand’s ecosystem. The ecomap is a deep dive over a sustained period of time to understand the established and emerging competition.
- Create a visually-rich ecomap. Add links, articles, sheets and more.
- Identify and monetize on your unique place in the market.
- Understand where holes exist and what pain points are not currently being addressed by other mission-driven organizations.
Other Ecosystem Mapping templates
How to create an ecomap with Xtensio
- Click and start editing, no account or credit card required.
Follow along with the instructional ecomap details. Add charts, graphs, images, and videos to customize the ecomap template and make it your own. Drag & drop. Resize. It’s the easiest editor ever.
- Customize everything in the ecomap template to match your brand.
Define your style guide. Add your (or your client’s) brand fonts and colors.
You can even pull colors directly from a website to easily brand your ecomap templates and more.
- Work on ecosystem mapping together on the cloud.
Add colleagues (or clients) to collaborate on the performance ecomap template. Changes automatically save and sync across all devices, in real-time.
- Share a link. Present a slideshow. Embed. Download a PDF/PNG.
The ecomap template seamlessly adapts to your workflow. No more jumping from tool-to-tool to design different types of deliverables.
- Reuse and repurpose.
Save your own custom marketing templates. Or copy and merge into other documents.
What is ecosystem mapping?
Ecosystem mapping — also called landscape research, competitive scan, or a number of other related terms — involves a deep dive over a sustained period of time to understand the established and emerging competition. This exercise will help you understand where holes exist and what pain points are not currently being addressed in the market.
How do I create an ecomap?
Here are some tactics to improve your ecosystem mapping work:
- Keep a database. When you start learning about your competitor companies or complementary organizations, add them to a list, and grow that list rapidly during the first phase of your research.
- Visualize your data. When you learn about competitor companies or complementary organizations, pin, post, or write them onto a “map” that makes sense for your work.
- Sign up for e-newsletters. When you identify organizations that most closely resemble yours, sign up for their newsletters. There’s no better way to hear about their latest news and progress than having it delivered directly into your inbox.
- Create a Twitter list. Put companies, thought leaders, policymakers, and funders from your ecosystem into a Twitter list, and set yourself a calendar reminder to scroll through that feed once per week.
- Go to conferences and trade shows. Talk to people who do the same kind of work as you. Play the name game — who do they know that you do not, and vice versa.
- Be curious. If you read a news headline that tangentially relates to your work, click through and read the entire article. Sometimes, journalists will find previously unknown innovators, and you don’t want to miss that scoop.
- Set up Google alerts. We probably all know we can do this, but few of us do. You should.
Related to the Ecosystem Mapping Template
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