AI Brand Guidelines Generator
Keep Every Piece of Work On-Brand.
Tell us about your brand: its story, colours, fonts and voice. Xtensio’s AI builds brand guidelines covering the brand story, logo use, colours, typography, mood board, brand voice and press presence you can customize and share instantly.
Your brand guidelines live in a workspace with your personas, pitch decks, one-pagers and strategy docs, all AI-powered and always on-brand.
“E.g. Brand guidelines for a dental group; primary forest green #2F5D50, warm sand #E8DCC4; headings in Playfair Display, body in Inter; calm, plain-spoken voice…”
Xtensio AI writes the first draft. You check it, make it yours and send it under your name.
Free to start. No credit card. Takes under 2 minutes.
Trusted by 412,240 brand managers, designers, and agencies.
Starts from your brief
Structured output
Collaborative
Always up to date
Create Brand Guidelines in Minutes
Most brand rules live in one designer’s head, so every new deck and post looks slightly different.
Xtensio AI compresses that into minutes and delivers a designed first draft, not a wall of text.
How It Works
Describe your brand
Tell Xtensio AI your story, colours, fonts and voice. It uses your exact colour codes and fonts. It works from what you give it, and it can still add sample figures. Check every number, name and photo before you send.
AI generates your brand guidelines
Xtensio lays out the guide: brand story, logo use, colour palette with uses, typography, mood board, voice and press presence.
Customize and share
Every section is editable. Upload your logo and images, then share the guide as a live link or export it to PDF.
Who It’s For
Brand managers
Give the whole company one source of truth.
Designers
Hand over rules everyone can follow.
Agencies
Deliver a brand guide with every identity project.
Founders
Keep the brand consistent as the team grows.
What’s Inside Your AI-Generated Brand Guidelines
Your AI-generated brand guidelines include everything you need, just like our Brand Guidelines Template.
Everything is fully editable. Drag, drop, rearrange, rewrite.
Brand story
Why the brand exists, in a headline and a paragraph.
Logo
Versions, backgrounds and minimum sizes.
Colours
Your palette with codes and where to use each.
Typography
Title, subtitle and body fonts.
Voice and presence
Who you are, who you are not, and tone of voice.
Why Xtensio is Better
Other AI tools generate unformatted text you still have to design and structure. Xtensio delivers a designed first draft of your brand guidelines, on your brand, ready to review and edit.
Smart & Structured
Forget copy-paste. Xtensio AI delivers a clean, designed first draft of your brand guidelines, not a text dump.
Reusable
Duplicate the guide for each sub-brand and change only what differs.
Collaborative & Customizable
Invite teammates or clients to edit, comment, and refine in real time.
On Brand & Insight-Driven
Your style guide auto-applies. On Xtensio Plus, analytics show who viewed your brand guidelines, for how long, and what they focused on.
Xtensio AI vs. Other AI Tools
Not all brand guidelines tools are built the same. Here’s how Xtensio AI compares.
Build everything with AI
Xtensio AI supports every step of your workflow.
Smart + Structured
Proven frameworks, no messy text dumps. Always up-to-date, beautiful living documents.
Collaborative & Customizable
Invite your team, build, and learn together. This is your portal for your team and your clients.
On Brand
Set up your style guide and grow your brand automatically
Example Brand Guidelines
See the structure first.
Preview the full Brand Guidelines template to see the structure the AI fills: story, logo, colours, typography, mood board, voice and presence. Every section is editable.
…or start directly from a Brand Guidelines Template.
Preview the Brand Guidelines template
Try It Free
Create your first brand guidelines and unlock your Xtensio workspace.
Start with one AI-generated brand guide, then add positioning canvases, media kits and press kits, all in one place.
No credit card required. Upgrade only if you love it.
| ChatGPT / Manual Research | Xtensio AI | |
|---|---|---|
| Output | Plain text paragraphs | Polished, fully structured brand guidelines |
| Structure | Unformatted prose | Story, logo, colours, type, voice |
| Content depth | Surface-level summaries | Your own colours and fonts |
| Design | No layout | Starts on your Brand Kit. Check logos and photos. |
| Editing | Manual copy/paste into another tool | Drag-and-drop modules you can edit in place |
| Collaboration | Solo | Multi-user workspaces with real-time co-editing |
| Continuity | One-off file | Living guide everyone always sees current |
| Pricing | Hours of manual formatting | Free to start, no credit card required |
From One Guide to Your Whole Brand Workspace
Most people start with a single brand guide. A week later their positioning canvas and media kit are all living here too.
Xtensio becomes their AI-powered workspace for strategy, content & growth.
Brand Guidelines Template
Start from a structured template instead. View template
AI Brand Positioning Generator
Decide how the brand should stand out first. Generate positioning
Brand Guidelines Template
Start from the template and fill it in yourself. View template
AI Media Kit Generator
Give press and partners your brand assets. Generate media kit
FAQ
Can AI create brand guidelines?
Yes. Describe your brand’s story, colours, fonts and voice, and Xtensio AI fills a brand guide. Colour codes and fonts appear only as you give them.
What should brand guidelines include?
Your brand story, logo versions and usage, colour palette with codes, typography, imagery or mood board, brand voice and examples of the brand in use.
Is a brand guide the same as a style guide?
Mostly. A style guide often focuses on visuals; brand guidelines also cover story and voice. Xtensio’s template covers both.
Is this brand guidelines tool free?
Yes. You can generate brand guidelines for free with no credit card required. Your brand kit is on the free plan. Xtensio Plus removes Xtensio branding from exports and live links, and adds engagement analytics and up to 5 people on the team.
How do I share my brand guidelines?
Share your brand guidelines as a live link anyone can view in a browser, export them to PDF or PNG, or present them directly from Xtensio. Live links update automatically when you make changes.
Can I update the brand guidelines later?
Yes. Your brand guidelines live in Xtensio as a folio, a living document. Update a colour or font once and share the current guide, without rebuilding it from scratch.
Can I make one for each sub-brand?
Yes. Duplicate the folio for each sub-brand and change only what differs.
How long do AI brand guidelines take?
Under two minutes from description to a fully structured output. You can then spend additional time editing, adding your own data, and customizing the design.
Start Free. Build Smarter. Stay On-Brand.
Generate your brand guidelines in minutes. No credit card. No design skills required.
