Content Strategy Template and Examples
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A strong Content Strategy boils down to creating the right type of content for your target audience. Edit the interactive planner with your team to go through every step of your content strategy, from planning and executing to publishing and optimizing. Share it as a live link, present it as a slideshow or download it. Find tips on creating a strong content plan in our How-To Guide >
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What would I use the content strategy planner for?
This comprehensive planner gives you a clear overview of your content marketing strategy, walking you through the major elements to plan, execute, publish, and optimize your content. Having a strong content strategy will eliminate confusion and streamline content creation to help your company reach your goals faster.
Do you have any examples I can use?
Yes! We have a couple of content plan examples above that you can use as a starting point for your own. If you find a style you like, use it for your inspiration. Just click on one of the examples further up on this page to save it as a folio and start editing with your own content.
How do I develop my content strategy?
First things first, you’ll want to identify the goals you’re trying to reach through your content or inbound marketing efforts. This could be driving traffic, gaining exposure or establishing your brand as thought leaders in the industry. Whatever it is, your goals will guide your content strategy. Check out our how-to guide for more tips.
Can I add colleagues to edit my content strategy?
How do I share my content strategy?
When you’re ready to share your content plan, choose between presenting it as a full-screen digital slideshow, sending it as a responsive web link or exporting it as a PDF or PNG (premium feature). All of your share options are located at the top right of your edit screen. Learn more about the different ways to share your folios in this tutorial video.